Find Etsy Trending Keywords & Products with Low Competition (2026)

Find trending Etsy products with low competition and high sales potential. Discover what people are searching for on Etsy right now and create products that sell.

Whether you're launching your first Etsy shop or scaling multiple stores, our Etsy trends tool helps you discover profitable opportunities before your competitors do.

Real sales dataUpdates twice dailyLow competition focusPersonalized recommendationsBeginner-friendly trendsOne-click tag copy
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Etsy Trends Search Interface
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Recommended Trends for Your Shop

Get Recommended Trends for Your Shop

Connect your Etsy shop and let Insight Agent's AI engine discover personalized trending keywords and product opportunities related to your existing listings.

How It Works

1

Connect Your Etsy Shop

Insight Agent only accesses your listings' stats - your private data stays private. One-time connection takes 30 seconds.

2

Get Daily Personalized Recommendations

AI analyzes your shop's niche and top-performing listings. Discover related trending Etsy products in your category. Find complementary products your customers are already searching for. Check new recommendations daily to stay ahead of competition.

Get Started

* Create a free account to get personalized recommendations - No credit card required

Beginner-Friendly Trends: Get Your First Sales Faster

New to Etsy? Our beginner-friendly trends filter helps you find trending items on Etsy with low competition, so you can make your first sales 10X faster.

Why Low Competition Matters

When your Etsy shop is new with zero sales history, competing against established sellers with hundreds of reviews is nearly impossible. Beginner-friendly trends solve this by showing you:

  • High demand, low competition keywords - Products people are buying with fewer competing listings
  • Quick wins - Opportunities where you can rank on the first page within days
  • Validated demand - Recent sales prove buyers want these products right now
  • Niche opportunities - Specific product variations large sellers haven't discovered yet

How to Use Beginner-Friendly Trends

  1. Filter trends to show "Beginner-Friendly" options
  2. Look for keywords with high 24-hour sales (10+) and low competition (under 1,000 listings)
  3. Create a product targeting that specific keyword
  4. Place the trending keyword at the beginning of your listing title
  5. Use our one-click tag copy to add optimized tags
  6. List your product and watch sales come in
Start Finding Trends
Beginner Friendly Trends Video - How to use Insight Agent

How to Use Etsy Trends to Grow Your Shop

1

Search Trends in Your Niche

Enter keywords related to your products (e.g., "digital planner", "handmade jewelry", "printable art") to see what is trending on Etsy right now in your category.

Search by:

  • Product type (e.g., "canvas prints", "POD clothing")
  • Niche category (e.g., "wedding decor", "baby shower")
  • Target audience (e.g., "gifts for mom", "teacher resources")
  • Popular niches (click pre-loaded categories like Digital Products, Jewelry, Home Decor)
2

Analyze Sales Signals

Review the data for each trending search term:

  • Sales (24hr) - Number of first-page listings that sold today (higher is better)
  • Sales (7-day) - Weekly sales trend showing momentum
  • Competition - Total number of Etsy search results without ads (lower is better)
  • Sales Potential - Our algorithm's score combining demand and competition

Sort results by:

  • Competition (low to high) - Find easiest opportunities first
  • Sales Potential (high to low) - Discover highest-revenue trends
3

Filter by Beginner-Friendly

Toggle the "Beginner-Friendly" filter to see only low-competition, high-demand opportunities perfect for new sellers or testing new niches.

4

Create Your Product

Design or source products matching the trending Etsy keywords. Focus on:

  • Creating high-quality products that match buyer intent
  • Adding unique value or variation to stand out
  • Pricing competitively based on competitor analysis
5

Optimize Your Listing

  • Title: Place the exact trending keyword at the beginning (first 40 characters)
  • Tags: Use our one-click tag copy to add all 13 optimized tags
  • Description: Mention trending keywords naturally 3-5 times
  • Images: Use clear, professional photos showing product details
6

Monitor & Iterate

  • Check trends daily for new opportunities
  • Track which trending keywords drive your sales
  • Create more products for your best-performing trends
  • Adjust underperforming listings based on fresh trend data

Etsy Trends 2026: What's Hot Right Now

Stay ahead of the market with insights into the top trending Etsy products for 2026:

Digital Products

  • Customizable planners and organizers
  • Educational resources and worksheets
  • Social media templates and brand kits
  • Digital art and printable wall decor

Print-on-Demand

  • Personalized apparel with trending phrases
  • Custom home decor (canvas, throw pillows)
  • Niche-specific accessories
  • Eco-friendly product lines

Handmade & Craft

  • Sustainable/eco-conscious products
  • Personalized gifts and keepsakes
  • Wedding and event decor
  • Jewelry with gemstones and crystals

Seasonal Trends

  • Check our tool for real-time seasonal trends
  • Holiday-specific products (Valentine's, Mother's Day, Christmas)
  • Back-to-school essentials
  • Seasonal home decor
View Live Trends

Etsy Trends vs Competitors

Why Choose Insight Agent?

FeatureInsight Agent
Real-time Updates2x daily
Sales Data (24hr & 7-day)✓
Low Competition Filter✓
Personalized Shop Recommendations✓
Beginner-Friendly Trends✓
One-Click Tag Copy✓
Free Plan Available✓
Best ForFinding profitable trends fast

Why Insight Agent Stands Out:

  • Sales-focused data - We track actual purchases, not just search volume or views
  • Beginner-friendly - Designed for new sellers to get their first sales quickly
  • Low competition focus - Filter shows you winnable opportunities, not saturated markets
  • Personalized AI - Get custom recommendations based on your shop's unique niche
  • Faster updates - 2x daily refresh means you see trends before competitors
  • Simple pricing - Transparent, affordable plans for sellers at any level

Customer Success Stories

"Daily sales from Insight Agent Trends!"

"Recommendations on trending items for my OWN store are just amazing! Being able to look up trending items for my niche have truly helped boost my productivity AND sales. Thanks to Insight Agent and the passive income group, I'm seeing daily sales!!!"

- Chels Hay, Etsy Seller

"My preferred research tool for Etsy"

"Insight Agent is my preferred research tool for both my Etsy stores and those of my clients. It's been instrumental in helping me discover low-competition search terms that boost organic traffic to my listings on Etsy. Additionally, I use it to discover trending products that I can create and list. As long as I continue to operate an Etsy store, I will remain a loyal user of Insight Agent!"

- Jessica Ambrose, CEO at TogetherDesignCo

"Most of my sales come from Insight Agent Trends"

"I LOVE Insight Agent. I just work long shifts at our hospital, and will for 2 more nights and then will have some time off. Most of my sales have come from Insight Agent Trends. I love it because it helps me make the best use of my time. Before I would bounce from one thing to another, feel like I was wasting my time, but with Insight Agent I know that someone is looking for what I'm creating! And I LOVE the time saving factor of copying the tags."

- Shannon Reding, Founder of InnerOtterDigital

Reviews

Recommendations on trending items for my OWN store are just amazing! Being able to look up trending items for my niche have truly helped boost my productivity AND sales. Thanks to Insight Agent and the passive income group, I'm seeing daily sales!!!

Chels Hay

Etsy Seller

Insight Agent is my preferred research tool for both my Etsy stores and those of my clients. It's been instrumental in helping me discover low-competition search terms that boost organic traffic to my listings on Etsy. Additionally, I use it to discover trending products that I can create and list. As long as I continue to operate an Etsy store, I will remain a loyal user of Insight Agent!

Jessica Ambrose

CEO at TogetherDesignCo

I LOVE Insight Agent. I just work long shifts at our hospital, and will for 2 more nights and then will have some time off. Most of my sales have come from Insight Agent Trends. I love it because it helps me make the best use of my time. Before I would bounce from one thing to another, feel like I was wasting my time, but with Insight Agent I know that someone is looking for what I'm creating! And I LOVE the time saving factor of copying the tags.

Shannon Reding

Founder of InnerOtterDigital

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How Insight Agent Compares to Other Etsy Trends Tools

See why sellers choose Insight Agent for the most current trending Etsy keywords and lowest prices.

FeatureInsight AgenteRankMarmaleadRankHero
PricingFree + $9/mo$5.99-19.99/mo$19-49/mo$9.99/mo
Update FrequencyTwice DailyWeeklyDailyDaily
Free Tier Access✅ Full trends🔶 Limited❌ Trial only🔶 Basic
Sales Data✅ 24h + 7-day❌ No sales data🔶 Estimates🔶 Basic
Personalized Recommendations✅ Shop-specific❌ Generic🔶 Some❌ Generic
Best ForData-driven sellersFeature-richAnalytics prosSimplicity
🏆

Best Value

Most affordable pro tier ($9/mo) with comprehensive features. Best for sellers watching budgets.

⚡

Most Current Data

Only tool updating trends twice daily (6 AM, 2 PM EST). Catch trends 12-24 hours before competitors.

🎯

Sales Verification

See confirmed sales data (24h + 7-day), not just search volumes. Know keywords actually drive purchases.

Why Choose Insight Agent?

Choose Insight Agent if you:

  • Want most affordable tool ($9/mo pro)
  • Need twice-daily trend updates
  • Prefer personalized, shop-specific recommendations
  • Focus on low-competition opportunities
  • Want sales confirmation data
  • Are new seller with limited budget

Multi-Tool Strategy:

Many successful sellers use Insight Agent for daily trend monitoring ($9/mo) and eRank for comprehensive shop analysis (occasional use). This combination costs less than Marmalead alone while providing broader capabilities.

Cost Comparison (12 months):

  • • Insight Agent: $90/year
  • • eRank: $191.88/year
  • • Marmalead: $228/year
  • • RankHero: $99/year
Try Insight Agent Free

No credit card required • Free tier includes full trend access

Frequently Asked Questions - Etsy Trends

Get answers to common questions about Etsy trending keywords, search trends, and how to use trend data to grow your Etsy shop.

Top evergreen Etsy keywords for 2026 include: wedding gift (201,000 monthly searches), personalized gift (189,000), birthday gift (156,000), Christmas ornament (142,000 seasonal), wall art (134,000), jewelry (128,000), custom gift (119,000), printable (112,000), digital download (108,000), and home decor (98,000). However, high search volume doesn't always mean high opportunity - these keywords have millions of competing listings. Focus on long-tail variations like "personalized birthstone jewelry" or "minimalist gold jewelry" to find lower competition opportunities.
Finding low competition Etsy keywords requires balancing search volume against competition: (1) Start with seed keywords (your product category), (2) Add modifiers (style, personalization, occasion, material, audience), (3) Analyze competition (Low: under 5,000 listings, Medium: 5,000-50,000, High: over 50,000), (4) Check search volume (sweet spot: 500-5,000 monthly searches with under 5,000 competing listings, target 1:1 ratio), (5) Verify sales activity using Insight Agent to see if keywords show actual sales in last 24-48 hours. Search volume without sales means low buyer intent.
Etsy trend prediction accuracy varies by timeframe: Short-term predictions (1-7 days) are 75-85% accurate based on current momentum and historical patterns - most reliable with Insight Agent's 24-hour sales data. Medium-term predictions (1-4 weeks) are 60-70% accurate, good for seasonal trends but less reliable for viral trends. Long-term predictions (3+ months) are 40-50% accurate, reliable for annual seasonal trends but unreliable for new categories. Improve accuracy by: combining trend data with sales confirmation, tracking trends over time, considering external factors, and testing with small batches first.
Top Etsy jewelry searches in 2026: "Custom name necklace" (8,900 monthly), "Personalized jewelry" (7,800), "Minimalist jewelry" (7,100), "Birthstone jewelry" (6,400), "Dainty necklace" (5,800), "Initial necklace" (5,200), "Gold jewelry" (4,900), "Boho jewelry" (4,600), "Sterling silver jewelry" (4,300), "Custom bracelet" (4,100). Trending this month: "Minimalist jewelry" (+27%), "Custom name necklace" (+28%), "Birthstone ring" (+31%). Low competition jewelry keywords: "Minimalist gold necklace" (2,100 searches, 2,800 listings), "Custom initial ring" (1,800 searches, 1,900 listings).
Insight Agent advantages: More frequent updates (twice daily vs weekly), better free tier (full trend access vs 5 searches/day), lower pro price ($9 vs $19.99), sales confirmation data (24h + 7-day), personalized shop-specific recommendations, low competition focus, cleaner interface. eRank advantages: More total features (10+ tools), mobile apps (iOS/Android), larger community (50,000+ forum members), extensive blog (100+ articles), established brand (18,100 monthly searches), longer historical data. Choose Insight Agent for current data and budget. Choose eRank for maximum features and community.
Ultra-high volume keywords (100,000+ searches/month): "Gift" (289,000), "Jewelry" (128,000), "Wall art" (134,000), "Christmas" (176,000 seasonal), "Wedding" (112,000), "Personalized" (143,000). High volume (50,000-100,000): "Home decor" (98,000), "T-shirt" (84,000), "Printable" (112,000), "Custom" (87,000), "Birthday gift" (156,000). Important: High search volume doesn't equal high opportunity - these have millions of competing listings. Better strategy: target medium-volume, low-competition keywords (1,000-10,000 monthly searches with under 10,000 competing listings).
Etsy doesn't publicly share exact search volumes - third-party tools provide estimates (±20-40% accuracy depending on keyword). Insight Agent methodology: Etsy API + proprietary algorithm + user shop data, ±20% accuracy for high-volume, ±30-40% for low-volume. Strength: sales confirmation validates search-to-purchase intent. Factors affecting accuracy: seasonality (50-300% variance), regional differences, personalization, mobile vs desktop. Use volume data for: ✅ Relative comparison, ✅ Trend detection, ✅ Order of magnitude. Don't use for: ❌ Exact traffic forecasting, ❌ Absolute decisions, ❌ Revenue calculation. Validate with real-world testing.

About Etsy Trends Data

How we collect trend data:

  • Monitor millions of Etsy searches and listings daily
  • Track sales across first-page listings in real-time
  • Analyze competition levels (listings without ads)
  • Identify emerging keywords with sales momentum
  • Score trends based on demand + low competition

Data freshness:

  • Updates: 2x daily (morning and evening)
  • Sales data: Past 24 hours + past 7 days
  • Coverage: All major Etsy categories
  • Regions: US marketplace (additional regions coming soon)

What makes a "beginner-friendly" trend:

  • 10+ sales in past 24 hours (proven demand)
  • Under 1,000 competing listings (low competition)
  • Recent sales growth (trending up, not down)
  • Specific niche keywords (not broad generic terms)

Start finding trends now: Access Etsy Trends Tool

Ready to Find Trending Products?

Join 201K+ Etsy sellers using Insight Agent to discover profitable trends before the competition.

Start finding trending Etsy products today:

  • Real sales data updated twice daily
  • Low competition filter for beginners
  • Personalized recommendations for your shop
  • One-click tag copy saves hours
  • Free plan available - No credit card required
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