Looking for a Helium 10 Alternative?Meet Insight Agent

Stop paying $79-279/month for Amazon-only tools with overwhelming complexity.

Get multi-platform coverage (Etsy + Amazon + POD + KDP) with a simpler interface at 50% lower cost.

Multi-platform (Etsy+Amazon+POD+KDP)50% less expensiveSimple, clean interfaceNo feature bloatFaster learning curveBetter value for sellers

Free account available. No credit card required. Save $1,000+ per year.

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201K+ sellers trust us
insightagent.app/etsy-trends/
Etsy trends showing phone cases - popular Amazon category supported by Insight Agent

Why Users Leave Helium 10

Helium 10 is comprehensive, but many users find it overwhelming and expensive. Here's what drives sellers to look for alternatives:

🚫

Amazon Only

Helium 10 only supports Amazon and Walmart - no Etsy, POD, or KDP research capabilities.

💰

Very Expensive

Platinum at $79/month, Diamond at $229/month. Annual pricing still $948-2,748/year.

😵

Overwhelming Interface

Too many features, complex navigation. Described by users as "clunky and cumbersome".

📚

Steep Learning Curve

Requires significant time to master. Beginners often feel overwhelmed by feature overload.

🔒

Limited Starter Plan

At $39/month, Starter plan has "very limited access to advanced tools and insights".

📦

Feature Bloat

Too many features can feel overwhelming. Many users don't need 30+ tools they're paying for.

Helium 10 vs Insight Agent - Feature Comparison

See how Insight Agent compares to Helium 10 across key features

FeatureHelium 10Insight Agent
Platform Support
Amazon + Walmart only
Etsy + Amazon + POD + KDP + Digital Products
Data Type
Real Amazon data
Real sales data (all platforms)
Update Frequency
Regular updates
Twice daily updates (Etsy trends)
Keyword Research
Cerebro, Magnet (Amazon only)
Multi-platform keyword research
Listing Optimization
Scribbles, Index Checker
AI-powered Magic Listing (DSPy agents)
Shop/Product Analytics
Market Tracker, Profits
Shop analyzer, Fast Growing Shops
AI Optimization
Limited AI features
Advanced DSPy AI agents
Interface Complexity
Complex, overwhelming (30+ tools)
Simple, focused, intuitive
Learning Curve
Steep - requires significant training
Intuitive - start on day one
Etsy Support
None
Full Etsy research suite
POD/KDP Support
None
Complete POD & KDP research
Starting Price (monthly)
$79/month (Platinum - most popular)
Free tier available
Platinum Plan Price
$79/month ($948/year)
Better value - save $1,000+/year

What Makes Insight Agent Different

Features Helium 10 doesn't offer - unique advantages that help you sell more

🌐

Multi-Platform Coverage

Why limit yourself to Amazon? Research trends across Etsy, Amazon, POD platforms, KDP books, and digital products. Find opportunities across multiple marketplaces from one dashboard.

  • Etsy trends & keywords
  • Amazon product research
  • POD trend tracking
  • KDP book niches
  • Cross-platform opportunity finding
🎯

Simpler, Focused Interface

No feature bloat or overwhelming complexity. Get the tools you actually need without paying for 30+ features you don't use. Start seeing results on day one.

  • Clean, modern design
  • Intuitive navigation
  • Focused feature set
  • No learning curve
  • Mobile-responsive
💵

Better Value

Save 50-70% compared to Helium 10. Get multi-platform coverage for less than you're paying for Amazon-only tools. Replace multiple tool subscriptions with one affordable platform.

  • 50-70% cost savings
  • Free tier available
  • More platforms included
  • Better feature limits
  • Transparent pricing
🚀

Faster Learning Curve

Start finding profitable products immediately without spending weeks learning a complex system. Our intuitive design means you can focus on selling, not studying tutorials.

  • Instant onboarding
  • Simple workflows
  • Clear documentation
  • No complexity overload
  • Results from day one

Save Money. Get More Platforms.

Compare pricing and value - more platforms for 50% less cost

Helium 10 Starter

$39/mo
  • Very limited features
  • Amazon/Walmart only
  • No advanced tools
  • Restricted access

Helium 10 Platinum

$79/mo
  • Amazon/Walmart only
  • No Etsy support
  • 500 keyword tracking
  • Still complex interface

Helium 10 Diamond

$229/mo
  • Amazon/Walmart only
  • No multi-platform
  • Feature overload
  • Steep learning curve

Insight Agent

Save $1,000+/year
  • Etsy + Amazon + POD + KDP
  • Simple interface
  • AI optimization
  • Better value

Replace Multiple Tools, Save $1,000+ Per Year

Traditional Stack: eRank ($10) + Helium 10 ($79) + Book Bolt ($10) = $99/month ($1,188/year)
Insight Agent Professional: All-in-one platform = Save $1,000+/year

View Full Pricing

Switching from Helium 10 is Easy

Start using Insight Agent in minutes - no complicated setup

1

Sign Up for Free

Create your free Insight Agent account - no credit card required. Explore multi-platform features and see why sellers are switching.

2

Connect Your Shops

Connect your Amazon shop (and Etsy, if applicable) to start analyzing your performance across multiple marketplaces.

3

Start Finding Opportunities

Immediately access Amazon research, Etsy trends, POD tracking, and KDP niches - all from one simple interface.

No risk. Free tier available. Cancel Helium 10 anytime.

Get Started Free

What Sellers Say About Insight Agent

Real results from multi-platform sellers

Recommendations on trending items for my OWN store are just amazing! Being able to look up trending items for my niche have truly helped boost my productivity AND sales. Thanks to Insight Agent and the passive income group, I'm seeing daily sales!!!

Chels Hay

Multi-Platform Seller

Insight Agent is my preferred research tool for both my Etsy stores and those of my clients. It's been instrumental in helping me discover low-competition search terms that boost organic traffic to my listings on Etsy. Additionally, I use it to discover trending products that I can create and list. As long as I continue to operate an Etsy store, I will remain a loyal user of Insight Agent!

Jessica Ambrose

CEO at TogetherDesignCo

I LOVE Insight Agent. Most of my sales have come from Insight Agent Trends. I love it because it helps me make the best use of my time. Before I would bounce from one thing to another, feel like I was wasting my time, but with Insight Agent I know that someone is looking for what I'm creating! And I LOVE the time saving factor of copying the tags.

Shannon Reding

Founder of InnerOtterDigital

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Frequently Asked Questions

Everything you need to know about switching from Helium 10

Insight Agent is a multi-platform marketplace intelligence tool that supports Etsy, Amazon, POD platforms, KDP, and digital products - not just Amazon. We provide a simpler, more intuitive interface without the overwhelming complexity of 30+ tools. While Helium 10 is comprehensive for Amazon-only sellers, Insight Agent is perfect for sellers who want to diversify across multiple platforms or find Helium 10 too expensive and complex. We focus on actionable insights over feature bloat.
Yes! Insight Agent includes Amazon product research capabilities alongside Etsy, POD, and KDP research. Many Amazon sellers use Insight Agent because they want to expand to other platforms like Etsy or POD without paying for multiple tool subscriptions. Our Amazon features cover product research, keyword analysis, and shop analytics - without the overwhelming complexity of Helium 10.
Yes! Unlike Helium 10 which only supports Amazon and Walmart, Insight Agent has comprehensive Etsy research tools including real sales data, trends explorer (updated twice daily), keyword research, shop analyzer with 30-day metrics, and AI-powered listing optimization. Many sellers use Insight Agent specifically because it covers BOTH Etsy and Amazon, eliminating the need for separate tool subscriptions.
Our free tier includes access to Etsy trends, basic keyword research, and shop analyzer features. You can explore the platform and see real sales data before upgrading. Free users can browse trends, view top-performing items, and get a feel for how Insight Agent works. Paid plans unlock more daily searches, AI optimization, full multi-platform access, and advanced features like Fast Growing Shops database.
Yes! Insight Agent is designed to replace multiple tool subscriptions. Instead of paying for Helium 10 ($79/month for Amazon), eRank ($10/month for Etsy), and Book Bolt ($10/month for KDP) - totaling $99/month - you get everything in one platform for significantly less. Plus, you get cross-platform insights that separate tools can't provide, like identifying trends on Etsy that could work on Amazon.
No. Insight Agent is designed to be simple and intuitive. We don't have 30+ tools competing for your attention. Our interface is clean, modern, and focused on the features sellers actually use. You can start finding profitable products on day one without spending weeks learning a complex system. Many users switch from Helium 10 specifically because they found it too overwhelming and wanted a simpler solution.
Currently, Insight Agent focuses on product research, keyword analysis, and listing optimization across multiple platforms. We don't have dedicated PPC management tools like Helium 10's Adtomic. However, our keyword research and market analysis can inform your Amazon PPC strategy. If you need advanced PPC features, you might run Helium 10 just for Adtomic alongside Insight Agent for multi-platform research - still saving money vs Helium 10 Diamond.
Both Insight Agent and Helium 10 use Amazon's public data and algorithms to estimate sales and market performance. Helium 10 has 74% accuracy for sales estimation according to reviews. Our focus is providing actionable insights across multiple platforms rather than just Amazon-specific metrics. For Amazon-only advanced analytics, Helium 10 is comprehensive. For multi-platform opportunity finding with simpler workflows, Insight Agent excels.
Yes! Sign up for a free account to explore Insight Agent features - no credit card required. Browse real Etsy trends data, test the keyword research tool, and see our multi-platform interface. Many users switch from Helium 10 after trying our free tier because they realize they don't need the complexity and expense of 30+ tools. See if our simpler approach works for you risk-free.
To cancel Helium 10, log into your account, go to Settings > Subscription, and click "Cancel Subscription". Helium 10 typically allows you to use your plan until the end of your billing period. Then create a free Insight Agent account and connect your Amazon shop. You can run both tools in parallel during your transition if you want to compare data. Many users find they prefer Insight Agent's simplicity and multi-platform coverage within the first week.

Ready to Make the Switch?

Join 201,000+ sellers who use Insight Agent for multi-platform coverage, simpler interface, and better value. Save $1,000+ per year compared to Helium 10. Free account available - no credit card required.