Best Selling Easter Products on Etsy 2026:What Shoppers Actually Buy
Easter shopping starts earlier than you think. By February, parents and gift-givers are already searching for personalized Easter baskets, bunny decorations, and unique handmade gifts. This data-driven guide reveals what's actually selling on Etsy in 2026.
🐰Quick Answer: Top 5 Easter Products on Etsy Right Now
Based on search volume, sales data, and 2026 trends, these Easter products are dominating Etsy:
- 1. Personalized Easter Baskets (highest search volume) — Custom embroidered baskets with child's name, $25-45
- 2. Bunny-Themed Home Decor — Spring wreaths, stuffed bunnies, table settings, $18-65
- 3. Easter Basket Fillers — Personalized egg tokens, bunny jewelry, wooden keepsakes, $8-20
- 4. Matching Family Easter Pajamas — Coordinated springtime photo outfits, $35-75
- 5. Engraved Wooden Easter Eggs — Reusable keepsake alternatives to plastic, $12-28
Critical Timing: Easter shopping starts 6-8 weeks before the holiday. For Easter 2026 (April 20), list by early February to capture early planners willing to pay premium prices.
Quick Reference: Easter Product Categories
Compare pricing, margins, and competition at a glance
| Category | Price Range | Profit Margin | Competition | Best For |
|---|---|---|---|---|
| Personalized Easter Baskets | $25-$55 | 70-85% | Medium-High | Embroidery, vinyl cutters |
| Bunny Decorations | $18-$65 | 65-80% | High | Crafters, woodworkers |
| Easter Basket Fillers | $8-$20 | 75-90% | Medium | Small crafts, digital |
| Matching Family Outfits | $35-$75 | 60-75% | Medium | Sewers, POD sellers |
| Digital Easter Products | $3-$12 | 95-100% | Medium-High | Graphic designers |
| Engraved Wooden Eggs | $12-$28 | 70-80% | Low-Medium | Laser cutters, engravers |
Why Easter Products Are Goldmine for Etsy Sellers
The planning timeline advantage
The Planning Timeline Advantage
Easter shoppers start browsing 6-8 weeks before the holiday. For Easter 2026 (April 20), that means:
Late February
Early browsers searching for ideas
March 1-15
Peak buying window for personalized items (2-3 week production time)
March 16-31
Last-minute shoppers looking for digital downloads or ready-to-ship items
Seller Tip:
List personalized Easter products by early February to capture early planners willing to pay premium prices.
The Personalization Premium
Generic Easter baskets on Amazon cost $15-25. Personalized Easter baskets on Etsy sell for $35-55—a 50-100% markup that shoppers gladly pay for items that feel special and keepsake-worthy.
Amazon (Generic)
$15-25
Mass-produced, disposable
Etsy (Personalized)
$35-55
Handmade, keepsake quality
Best Selling Easter Product Categories (With Price Points)
Top 5 categories with proven demand and high margins
Personalized Easter Baskets
Examples: Embroidered name baskets, bunny ear baskets, monogram buckets, sibling sets
Pro Tip: Embroidery machines or iron-on vinyl make personalization scalable. Parents return yearly for new sizes or siblings.
Bunny-Themed Decorations
Examples: Easter wreaths, stuffed bunnies, table settings, wooden cutouts
Pro Tip: Trend for 2026: Warm, nostalgic, handmade aesthetics in soft pastels (Patina Blue, Cloud Dancer, sage green).
Easter Basket Fillers
Examples: Personalized egg tokens, bunny jewelry, wooden eggs, activity kits
Pro Tip: Bundle items. Example: "Easter Basket Filler Set (6 items)" sells better than individual listings.
Matching Family Outfits
Examples: Easter pajamas, dress & romper sets, bunny ear headbands, bowties
Pro Tip: Offer sizing guides and custom sizes. Easter outfits ordered in Jan-Feb for April wear—clear sizing reduces returns.
Digital Easter Products
Examples: Party printables, coloring pages, basket tags, planner inserts
Pro Tip: Last-minute shoppers (March 15-April 15) need instant downloads. No production time, no shipping, infinite scalability.
Personalized Easter Baskets: Top-Selling Styles
Most profitable category • 70-85% profit margins
Embroidered Name Baskets
Linen or canvas with child's name • $35-45 • Highest demand category
Bunny Ear Baskets
Fabric baskets with floppy ears and name tag • $28-38 • Instagram-worthy aesthetic
Monogram Easter Buckets
Metal or cotton buckets with single initial • $25-35 • Classic, timeless appeal
Sibling Set Baskets
Matching baskets in coordinated colors • $65-90 for 2 • Higher cart value
Search Keywords to Target
- • "personalized easter basket with name"
- • "custom easter basket boy/girl"
- • "embroidered easter basket"
- • "monogram easter bucket"
Production Note:
Embroidery machines or iron-on vinyl make personalization scalable. Turnaround time: 2-3 days production + shipping.
Easter Basket Fillers: High Volume, Lower Price
75-90% profit margins • Perfect for bundling
Personalized Egg Tokens
Wooden eggs with rewards: "Stay Up Late," "Extra Treat" • $10-15 for set of 6 • Unique keepsake value
Bunny Jewelry
Charm bracelets, stud earrings, hair clips • $8-18 • Popular with young girls
Engraved Wooden Eggs
Reusable keepsake eggs with name or year • $12-18 for set of 4 • Eco-friendly alternative
Easter Activity Kits
DIY bunny crafts, egg decorating sets • $15-25 • Educational value appeals to parents
Seller Strategy: Bundle Items
Parents filling Easter baskets need 8-12 small items per child. Low-priced fillers ($8-20) add up to significant cart value.
Example Bundle:
"Easter Basket Filler Set (6 items)" sells better than individual listings and increases average order value.
Easter Shopping Timeline: When to List & When Shoppers Buy
6-8 week sales window requires strategic timing
| Timeline | Shopper Behavior | Seller Action |
|---|---|---|
| Late February | Early browsers searching for ideas | List all products by Feb 1 |
| March 1-15 | Peak buying (personalized items) | Run early-bird promos |
| March 16-31 | Last-minute (ready-to-ship) | Promote digital downloads |
| April 1-20 | Very last-minute (minimal) | Pause orders 7-10 days before Easter |
Why Early Listing Matters
Early listers (February 1) capture early-bird buyers willing to pay premium prices for personalized items with 2-3 week production times.
Easter products have a 6-8 week sales window. Sellers who list by early February capture the entire buying cycle from browsing to last-minute shopping.
Easter Product Profit Margins (Real Numbers)
Actual material costs, time, and selling prices
| Product Type | Material Cost | Time | Selling Price | Profit Margin |
|---|---|---|---|---|
| Personalized Easter Basket (linen) | $8 | 30 min | $38 | 79% |
| Bunny Ear Basket (fabric) | $6 | 45 min | $32 | 81% |
| Easter Wreath (grapevine) | $12 | 60 min | $55 | 78% |
| Stuffed Bunny (handmade) | $7 | 90 min | $28 | 75% |
| Wooden Egg Set (engraved) | $5 | 20 min | $18 | 72% |
| Digital Easter Printables | $0 | 2 hrs (one-time) | $8 | 100% |
Key Insight:
Digital products and personalized baskets have the highest profit margins. Handmade items (wreaths, stuffed toys) require more time but justify premium pricing.
Easter Product Trends for 2026
What shoppers want this year
Personalization Is Non-Negotiable
Shoppers expect customization. Personalized items command 50-100% higher prices than generic products. Add name personalization to every product possible using vinyl cutters, embroidery machines, or engraving tools.
Nostalgic, Handmade Aesthetics
2026 consumer mood favors warmth, texture, nostalgia, and authenticity. Soft pastels (Patina Blue, Cloud Dancer, sage green), linen, cotton, wood, hand-painted ceramics. Emphasize "handmade," "small batch," and "keepsake quality."
Sustainable & Reusable Products
Parents are tired of single-use plastic. Wooden or fabric baskets (not plastic), engraved wooden eggs (keepsakes), cloth bunny toys. Highlight durability: "This basket will be treasured for 10+ Easters."
Early Shopping Windows
Easter shopping starts 8-10 weeks early. Sellers who list by early February capture premium-priced early orders. Launch Easter listings by February 1 and run early-bird promotions.
How to Find Trending Easter Products (Using Insight Agent)
Stop guessing what Easter products to create
Step 1: Search "Easter" Products
Go to Insight Agent Trends and search for "Easter basket," "Easter bunny," or "Easter gifts." The tool shows:
- • Products with high sales velocity (fast-growing items)
- • Low competition niches (under 2,000 similar listings)
- • Price points that actually sell
- • Search volume trends (when shoppers start searching)
Step 2: Filter by Low Competition
High-competition keywords ("easter basket") are saturated. Look for niche variations with under 1,000 competitors:
- • "easter basket filler boy age 5"
- • "personalized easter bucket metal"
- • "farmhouse easter wreath burlap"
Step 3: Validate Profit Margins
Calculate material costs + time. If your profit margin is under 60%, the product isn't worth scaling.
Example:
Personalized linen Easter basket: Materials $8, time 30 min, selling price $38
Profit: $30 (79% margin) ✅ Worth scaling
Common Mistakes Etsy Sellers Make with Easter Products
Common Mistakes to Avoid
❌Don't Do This
- •List too late — Listing in March misses early-bird buyers who drive sales and reviews
- •Use generic product names — "Easter Basket" with 50,000 competitors gets buried in search
- •Ignore search volume data — Create products shoppers are searching for, not what you think is cute
- •Price too low — Underpricing signals low quality. Shoppers pay premium for handmade
- •Skip production time in descriptions — Missing turnaround time info leads to angry customers
- •Use dark, cluttered photos — Easter products need bright, fresh, spring-themed staging
- •Forget to highlight keepsake value — Parents want items they'll treasure, not disposable decorations
✅Do This Instead
- •List by February 1 — Capture early-bird buyers willing to pay premium prices for personalized items
- •Use long-tail keywords — "Personalized Easter Basket Linen | Custom Name Embroidered | Reusable Bunny Bucket for Kids" beats generic "Easter Basket"
- •Price for 70-85% profit margins — Handmade Easter products compete on quality, not price. Premium pricing signals quality
- •Emphasize reusability — "This basket will be treasured for 10+ Easters" resonates with eco-conscious parents
- •Bundle basket fillers — "Easter Basket Filler Set (6 items)" sells better than individual listings
- •Show personalization in photos — Mockups with names visible increase click-through rates
- •Use bright, pastel-themed photography — Natural light, white or pastel backgrounds, lifestyle shots (basket on front porch)
Easter Product Launch Checklist (February - April)
Complete timeline from launch to clearance
February 1-15: Launch Phase
Get all products listed with full optimization.
- • List all Easter products with full descriptions, tags, SEO
- • Create 5-7 photos per listing (bright, pastel-themed, lifestyle shots)
- • Set up personalization options (name, color, size)
- • Run early-bird promo ("Order by Feb 28 for guaranteed Easter delivery")
February 16 - March 10: Peak Sales Window
Maximize sales during prime buying period.
- • Monitor Insight Agent trends daily for search volume spikes
- • Promote best-sellers on Pinterest, Instagram (spring content performs well)
- • Respond to custom order requests within 24 hours
- • Restock fast-selling items weekly
March 11-31: Last-Minute Rush
Capture late shoppers with ready-to-ship items.
- • Add "Ready to Ship" Easter items for last-minute buyers
- • Promote digital Easter products (instant downloads, no shipping)
- • Update processing times to reflect increased order volume
- • Extend shop hours to process orders quickly
April 1-20: Final Week
Focus on digital products and clearance.
- • Pause new orders 7-10 days before Easter (can't guarantee delivery)
- • Focus on digital products only (instant delivery)
- • Plan post-Easter clearance sale (discount remaining inventory)
- • Collect emails for early access to next year's collection
Easter on Etsy: The Numbers
Easter Product SEO: Keywords That Drive Sales
Target these keywords in titles, tags, and descriptions
High-Volume Easter Keywords
Target these in title and first sentence
- • "personalized easter basket"
- • "easter basket filler"
- • "easter bunny decoration"
- • "custom easter gifts"
- • "easter wreath for front door"
Niche Long-Tail Keywords
Lower competition, higher conversion
- • "personalized easter basket boy toddler"
- • "reusable easter basket linen"
- • "wooden easter eggs engraved with names"
- • "farmhouse easter wreath burlap"
- • "easter basket filler non candy"
Get Easter Product Data Before Your Competitors
Easter products have a narrow sales window. The sellers who win are the ones who:
1. List early (February)
2. Target high-demand, low-competition niches
3. Use real sales data, not guesses
Use Insight Agent's trends tool to find exactly what Easter products are selling right now.
- • See real-time Etsy sales data (updated daily)
- • Filter for fast-growing Easter products with low competition
- • Validate demand before creating inventory
- • Track when searches spike so you list at the perfect time
Frequently Asked Questions
Everything you need to know about selling Easter products on Etsy in 2026.
Related Guides
Thanksgiving Selling Guide 2026
Capture the $4B Thanksgiving market with less competition.
Best Selling Products on Etsy 2025
Discover top-selling product categories year-round.
Best Selling Digital Products on Etsy
Digital Easter printables with 95%+ margins.
Etsy Keyword Research Guide
Optimize your Easter product listings for search.
Best Selling Handmade Items on Etsy
Handmade Easter baskets and decorations.
Research and trend data compiled from publicly available sources and industry reports as of February 2026. Individual results may vary. Profit margins are estimates based on typical material costs and may vary based on your specific suppliers and processes.
Ready to Launch Your Easter Collection?
InsightAgent helps you find trending Easter keywords, analyze competitor pricing, and optimize your listings for maximum visibility during the critical February-April selling season.