Etsy Seller Fees Guide

What Is the Cost toSell on Etsy?

Understand exactly what you'll pay. Etsy charges $0.20 per listing, 6.5% transaction fee, and 3% + $0.25 payment processing. For most sellers, total fees are 10-12% per sale.

$0.20 Listing Fee6.5% Transaction Fee3% + $0.25 Payment15% Offsite AdsNo Monthly RequiredFree to Start
Calculate Your FeesSee Fee Breakdown

💰Quick Answer: What Does Etsy Cost?

Core Etsy fees for every sale:

  • Listing Fee: $0.20 (charged when you list and when item sells)
  • Transaction Fee: 6.5% of sale price + shipping
  • Payment Processing: 3% of total + $0.25

Example: On a $30 sale with $5 shipping, you'll pay approximately $3.78 in fees (10.8% of total).

Additional optional fees: Offsite Ads (12-15% on attributed sales), Etsy Ads (set your budget), Etsy Plus ($10/month).

$0
Monthly Fee
~10%
Typical Total Fees
$0.20
Per Listing
6.5%
Transaction Fee

Complete Etsy Fee Breakdown

Every fee you'll encounter when selling on Etsy

📋

Listing Fee

$0.20Per listing, expires 4 months

Charged when you create or renew a listing. Also charged when an item sells and auto-renews.

💳

Transaction Fee

6.5%Per sale (price + shipping)

Percentage of total order amount including shipping. The main Etsy commission.

🏦

Payment Processing

3% + $0.25Per payment received

Covers credit card processing. Applied to total payment including shipping.

📢

Offsite Ads

12-15%Only on ad-attributed sales

Only charged if buyer clicked an Etsy ad. Optional for shops under $10K/year.

📦

Shipping Labels

VariesOptional - if using Etsy

Discounted rates from carriers plus small Etsy markup. Up to 30% off retail postage.

🌍

Currency Conversion

2.5%International sales

Applied when converting payments from foreign currencies to your local currency.

Real Cost Examples

See exactly what you'd pay on different types of sales

ItemPriceShipListingTrans.PaymentTotal FeesYou Keep
Handmade Necklace$35$5$0.20$2.60$1.45$4.25(10.6%)$35.75
Digital Download$8$0$0.20$0.52$0.49$1.21(15.1%)$6.79
Custom Portrait$150$0$0.20$9.75$4.75$14.70(9.8%)$135.30
Vintage Jacket$80$12$0.20$5.98$3.01$9.19(10.0%)$82.81

* Fees calculated without Offsite Ads. Add 12-15% for sales from Etsy advertising.

Optional Etsy Costs

Additional services you can pay for (but don't have to)

⭐

Etsy Plus

$10/month

15 free listings, $5 ads credit, customization tools

Worth it for: Active sellers with 15+ listings/month

📈

Etsy Ads

Set your budget

Promoted listings in Etsy search results

Worth it for: Sellers with proven products wanting more visibility

🌐

Pattern Website

$15/month

Custom website synced with Etsy inventory

Worth it for: Sellers wanting their own branded website

🔗

Custom Domain

$25/year (via Etsy)

Professional web address for your shop

Worth it for: Established sellers building brand recognition

How Etsy Compares to Other Platforms

See how Etsy stacks up against alternatives

PlatformMonthly FeeTransactionListing~TotalProsCons
Etsy(You are here)None6.5% + 3%$0.20~10-12%Built-in traffic, easy setupCompetition, limited customization
Amazon Handmade$39.99/mo*15%Free15%+Massive audience, Prime shippingHigh fees, strict rules
eBayNone12.9% + $0.30250 free/mo~13%Large audience, auction optionBuyer-focused policies
Shopify$29-299/mo0-2%Unlimited2-5%Full control, low per-sale feesMonthly cost, must drive traffic

* Amazon Handmade waives monthly fee if you sell on Amazon.com

6 Ways to Reduce Your Etsy Costs

Strategies to keep more of your earnings

Opt Out of Offsite Ads

Save 12-15% on ad sales

Go to Shop Manager > Settings > Offsite Ads > Turn off (only if under $10K/year)

Build Shipping into Price

Save Lower percentage fees

Offer 'free shipping' but include shipping cost in item price - buyers pay same, you show lower fees

Use Multi-Quantity Listings

Save $0.20 per variation

Create listings with quantity/variations instead of duplicate listings for same product

Buy Shipping Labels Outside Etsy

Save 5-10% on postage

Compare Pirateship, stamps.com, or direct carrier accounts vs Etsy labels

Minimize Listing Renewals

Save $0.20 per avoided renewal

Set realistic prices upfront instead of relisting expired items repeatedly

Encourage Direct Repeat Orders

Save All Etsy fees

Include business card with your website for repeat customers (allowed by Etsy)

Understanding the True Cost of Selling on Etsy

📊 What Etsy Provides for Their Fees

  • ✓Built-in traffic: 450+ million monthly visits to Etsy.com
  • ✓Payment processing: Accept all major payment methods
  • ✓Seller tools: Shop Manager, analytics, marketing tools
  • ✓Buyer trust: Established marketplace with purchase protection
  • ✓No monthly commitment: Pay only when you sell

⚠️ Hidden Costs to Watch For

  • !Offsite Ads: 12-15% on attributed sales (mandatory for high-volume sellers)
  • !Currency conversion: 2.5% on international orders
  • !Renewal fees: $0.20 each time multi-quantity item sells
  • !Regulatory fees: Additional fees in some countries

Frequently Asked Questions

Everything you need to know about Etsy selling costs.

The main costs to sell on Etsy include: $0.20 per listing (lasts 4 months or until sold), 6.5% transaction fee on the sale price including shipping, 3% + $0.25 payment processing fee, and 12-15% Offsite Ads fee if applicable. For a $30 item, expect roughly $3-4 in total Etsy fees. There's no monthly subscription required to sell.
While Etsy doesn't charge a monthly subscription fee, it's not completely free. You need to pay $0.20 for each listing you create. However, Etsy sometimes offers promotions for new sellers (like 40 free listings). You only pay transaction and payment fees when you make a sale, so you can start with minimal investment.
The Etsy listing fee is $0.20 per item. This fee is charged when you list an item and again when it sells (to relist automatically if you have inventory). Listings expire after 4 months if not sold. If you have multi-quantity listings, you pay $0.20 each time a unit sells.
The Etsy transaction fee is 6.5% of the total sale price, including the item price and any shipping charged to the buyer. For example, on a $50 item with $5 shipping, the transaction fee is 6.5% of $55 = $3.58. This fee was increased from 5% to 6.5% in April 2022.
Etsy Payments (required for most sellers) charges 3% + $0.25 per transaction. This covers credit card processing and is charged on the total amount including shipping and any gift wrap. For international orders, there may be additional currency conversion fees.
Etsy Offsite Ads promote your listings on Google, Facebook, Instagram, and Pinterest. If a buyer clicks an ad and purchases within 30 days, you pay a fee. Sellers under $10,000/year pay 15% and can opt out. Sellers over $10,000/year pay 12% and cannot opt out. This fee only applies to sales from ad clicks.
For a $20 sale with $5 shipping, Etsy fees are approximately: $0.20 listing fee + $1.63 transaction fee (6.5% of $25) + $1.00 payment fee (3% of $25 + $0.25) = $2.83 total. If the sale came from Offsite Ads, add $3.75 (15% of $25), making the total $6.58.
Beyond standard fees, watch for: currency conversion fees (2.5%) on international sales, regulatory operating fees in some countries, shipping label markup if using Etsy shipping, Pattern website subscription ($15/month if used), and Etsy Plus subscription ($10/month for advanced features). Most sellers only pay the standard fees.
Etsy's total fees (around 10-12% for most sales) are competitive. Amazon Handmade charges 15% + fulfillment fees. eBay charges around 12-15% total. Shopify has monthly fees ($29-299) but lower transaction fees. For small-to-medium sellers, Etsy often provides good value due to built-in marketplace traffic.
If your shop made under $10,000 in the last 12 months, you can opt out of Offsite Ads in Shop Manager > Settings > Offsite Ads. Shops over $10,000/year cannot opt out as part of Etsy's policy. The reduced rate (12% vs 15%) partially compensates higher-volume sellers.
Etsy offers discounted shipping labels through USPS, UPS, FedEx, and others. You pay the discounted postage rate (up to 30% off retail) plus a small Etsy markup. The markup varies but is generally 5-10% of the label cost. Using Etsy labels is optional - you can ship however you prefer.
Etsy Plus costs $10/month and includes: 15 listing credits ($3 value), $5 Etsy Ads credit, advanced shop customization, restock notifications, and discounts on custom domains. For active sellers using these features, the credits alone can offset the cost. New sellers usually don't need it.

Related Guides for Etsy Sellers

Etsy Fee Percentages

Exact percentage breakdown of Etsy fees.

Etsy Fee Calculator

Calculate your exact fees for any sale.

Profit Margin Guide

Learn what margins to target.

ROAS on Etsy

Understand ad costs and return on ad spend.

Fee information is accurate as of January 2026. Etsy may change their fee structure at any time. Always check Etsy's official fee page for the most current information. This guide is for educational purposes and does not constitute financial advice.

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